East Baton Rouge Parish Library

The Obama victory, how media, money, and message shaped the 2008 election, Kate Kenski, Bruce W. Hardy, Kathleen Hall Jamieson

Label
The Obama victory, how media, money, and message shaped the 2008 election, Kate Kenski, Bruce W. Hardy, Kathleen Hall Jamieson
Language
eng
Bibliography note
Includes bibliographical references and index
Illustrations
mapsillustrations
Index
index present
Literary Form
non fiction
Main title
The Obama victory
Nature of contents
bibliography
Oclc number
465868159
Responsibility statement
Kate Kenski, Bruce W. Hardy, Kathleen Hall Jamieson
Sub title
how media, money, and message shaped the 2008 election
Table Of Contents
The economy and the unpopular incumbent -- McSame versus the tax-and-spend liberal -- McCain: out of touch/too old -- Obama: not ready to lead -- Period one:McCain gains energy (June 7-August 22) -- Period two: impact of the vice presidential selections and conventions (August 23-September 9) -- The impact of Sarah Palin and Joseph Biden -- Period three: the campaigns confront the economic collapse (September 10-October 14) -- Period four: the McCain surge (October 15-28) -- Period five: be very, very afraid/be reassured (October 29-November 4) -- Absentee and early voting in the 2008 campaign -- Spending differences and the role of microtargeting -- The effect of messages
Classification
Content
Mapped to