East Baton Rouge Parish Library

Search engine optimization all-in-one for dummies, by Bruce Clay, Susan Esparza

Label
Search engine optimization all-in-one for dummies, by Bruce Clay, Susan Esparza
Language
eng
Illustrations
illustrations
Index
index present
Literary Form
non fiction
Main title
Search engine optimization all-in-one for dummies
Nature of contents
dictionaries
Oclc number
1778468803
Responsibility statement
by Bruce Clay, Susan Esparza
Series statement
--For dummies
Summary
Ten minibooks cover all you need to know about search engine optimization Search engine optimization (SEO) is an essential tool for getting a handle on web site promotional tactics and tools. With this complete reference, you'll explore issues not covered anywhere else, including international SEO, how to optimize servers for SEO, and much more. Ten separate books join forces to provide you with a comprehensive, straightforward guide to the benefits, details, and tricks of SEO. Coverage devotes time to topics such as keyword strategy, competitive positioning, SEO web design, search marketing
Table Of Contents
How search engines work -- Keyword stragegy -- Competitive positioning -- SEO Web design -- Creating content -- Linking -- Optimizing the foundations -- Analyzing results -- International SEO -- Search marketing