Social marketing, strategies for changing public behavior, Philip Kotler, Eduardo L. Roberto
Type
Label
Social marketing, strategies for changing public behavior, Philip Kotler, Eduardo L. Roberto
Language
eng
Bibliography note
Includes bibliographical references (pages 371-389)
Illustrations
illustrations
Index
index present
Literary Form
non fiction
Main title
Social marketing
Nature of contents
bibliography
Oclc number
20395535
Responsibility statement
Philip Kotler, Eduardo L. Roberto
Sub title
strategies for changing public behavior
Classification
Contributor
Creator
Content
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- Has instance1
Outgoing Resources
- Classification1
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