Bibliograph

From an idea to Nike, how marketing made Nike a global success, by Lowey Bundy Sichol

Type

Label

From an idea to Nike, how marketing made Nike a global success, by Lowey Bundy Sichol

Language

eng

Index

no index present

Literary Form

non fiction

Main title

From an idea to Nike

Nature of contents

dictionaries

Oclc number

1083266875

Responsibility statement

by Lowey Bundy Sichol

Series statement

From an idea to ..., 2

Sub title

how marketing made Nike a global success

Summary

From an Idea to Nikeis a fully-illustratedlook into how Nike stepped up its sneaker game to become the most popular athletic brand in the world. Humorous black & white illustrations throughout

Table Of Contents

Phil Knight -- On your mark, get set -- Go! -- Off to the races -- Waffle iron inspiration -- Stumbling -- Michael Jordan: another perfect fit -- Just do it -- Running around the world -- Tiger Woods drives Nike golf -- Cheaters never win -- Leader of the pack -- Running Nike today

Target audience

juvenile

Classification