Bibliograph

PR in a week, a public relations masterclass in seven simple steps, Brian Salter

Type

Label

PR in a week, a public relations masterclass in seven simple steps, Brian Salter

Language

eng

Abstract

Written by Brian Salter, a leading expert on public relations as both a practitioner and a journalist, this book quickly teaches you the insider secrets you need to know to in order run a successful public relations strategy

Illustrations

illustrations

Index

no index present

Literary Form

non fiction

Main title

PR in a week

Nature of contents

dictionaries

Oclc number

936179918

Responsibility statement

Brian Salter

Series statement

Teach yourself

Sub title

a public relations masterclass in seven simple steps

Table Of Contents

Introduction -- Sunday: Who needs PR? -- Monday: External audiences -- Tuesday: Dealing with the media -- Wednesday: Social media -- Thursday: Practical pointers for powerful press releases -- Friday: Marketing communications -- Saturday: Internal PR -- 7 x 7 -- Answers

resource.variantTitle

Public relations in a week

Classification